Guests arrive at an Airbnb-booked short-term rental. Airbnb has built its brand over a decade by standing apart from the traditional hospitality industry. But its IPO prospectus suggests it may have to change. Airbnb
— Sean O’Neill
Airbnb’s stock market prospectus has offered a window into its distribution power. But the company may have to act strategically to avoid having its distribution power watered down over time.
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The typical Airbnb review talks up a rental’s charms while overlooking vital information. The company’s stock prospectus similarly skips some key details for understanding its business. But we can still infer a few things about the distribution dynamo.