Skift Forum Europe Preview: Ryanair CMO On Being More Customer-Friendly

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Kenny Jacobs, chief marketing officer of Ryanair, will speak at the Skift Forum Europe in Berlin on April 26. Ryanair

Skift Take: There's no doubt Ryanair is a more customer-friendly airline than a few years ago. But its pilot shortage problem last year was a major problem, and it undoubtedly hurt its reputation.

— Brian Sumers

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