Global leisure and travel company TUI is the sponsorship partner for Married at First Sight UK series four, which returns to UK screens later this summer. The strategic partnership provides the leading package holiday provider a unique opportunity to connect with a committed and engaged Married at First Sight UK audience. TUI will be featured on the hit reality show on E4 and Channel 4 streaming, and across E4 and the show’s own social channels, as well as MAFS UK content on Channel 4’s YouTube.