Skift Take
Ask people if they’re anxious and they’ll say ‘yes.’ But the data shows they keep spending.
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Experiences
How Travel Brands Can Seize the ‘Q5’ Opportunity on TikTok
Driven by increased spending on experiences and the digital habits of younger audiences, TikTok has emerged as a key platform for inspiring and shaping travel decisions. Leveraging the platform’s reach early in the year presents a unique opportunity for travel brands to connect with eager travelers.
TikTok for Business + Skift | 2 months ago
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Tourism
France Joins Nations Alerting Travelers to U.S. ‘Sex at Birth’ Visa Rules
France has now joined several other nations in warning travelers with non-binary gender markers about potential entry issues following a Trump order recognizing only two genders.
Jade Wilson | 3 hours ago
Hotels
Skift India Forum Video: The Evolution of India’s High-End Hospitality
India’s luxury hospitality boom presents huge global potential. In this talk, the CEOs of Global Hotel Alliance and The Leela Palaces explain why hotels must deliver hyper-personalized, immersive experiences and leverage strategic alliances to build lasting loyalty and cut costly dependence on OTAs.
Global Hotel Alliance + Skift | 3 hours ago
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Hotels
How ‘Live Tourism’ Events Can Drive Business for Hotels
The ongoing live tourism boom provides compelling opportunities for hotels to maximize revenue by boosting average daily rates, extending stays, increasing guest volumes, and building long-term growth and loyalty.
4 hours ago
