A Deep Dive Into Crafting a Data and AI Playbook in Travel

Skift Take: AI is only as good as the data that feeds it and the human ingenuity that drives it. This is not the time to retreat or watch from the sidelines. Travel has a narrow window of opportunity to engage, learn, and invest in data and AI. Teams playing the long game will benefit from the head start and drive innovation for the industry.
— Vivek Bhogaraju

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