BCD’s Travel Buyer Survey reveals shifting priorities in corporate travel policies 

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Global travel management company BCD  Travel’s recent study explores modern corporate travel policies and changes happening due to shifting priorities and trends. The results are based on an online survey from April 2024 of more than  200 travel buyers worldwide. The top three travel program priorities include duty of care, policy  compliance and cost control. All three ranked highly in 2023 and have since gained importance. However, the ratings of other priorities went slightly down. Traveler satisfaction dropped in importance as one of the top priorities from 2021 to 2023 to fourth in 2024. Similarly, payment and expense were  assessed lower than a year ago.

A travel policy is a critical factor in a successful travel program. It’s encouraging that many corporates  agree as most travel buyers reported that their company has a dedicated travel policy. Differences  arise in how policies are defined. Seven in 10 say their travel policy aligns with their company goals  and is supported by leadership. Six in 10 define it as cost-focused and three in 10 describe it as  traveler-centric. Only 15% of travel buyers reported that the policy is based on KPIs and traveler  feedback.

What’s covered under travel policies? 

A travel policy is a company’s guide for managing business travel. It helps control travel costs and  outlines the guidelines employees must follow when planning trips for the company. Topics covered  by travel policies range from trip purpose to traveler wellbeing to bleisure travel. According to the  survey, the two most commonly covered themes include trip purpose (e.g. client meetings vs. internal  meetings) and pre-trip approvals. While sustainability is growing in importance in the industry, less  than half said sustainable travel is included in their policy. This is in line with a BCD survey from July  2023 that found only 45% of companies have targets for sustainable business travel. Bleisure travel,  remote work, and diversity, equity and inclusion (DE&I) are covered/included least often.

Many companies have dedicated travel policies for senior employees, specific business units, and  frequent travelers. Only 12% have written policies for travelers with accessibility needs or  neurodivergent travelers. Less than one in 10 have policies addressing employees with special needs (e.g. nursing mothers), LGBTQ+ travelers, gender, religion, or age.

Challenges 

The biggest challenge for buyers when updating the policy is educating travelers. This is followed by  managing policy exceptions, managing policy across different regions, and controlling policy  compliance.

“Traveling for work can be stressful. You want your employees to be able to access all the resources  they need to make the process as simple and efficient as possible – and that’s why regular policy  communication is so important,” said Teri Miller, BCD’s executive vice president of the Global Client  Team. “Technology has streamlined traveler communications, creating ways for companies to easily

provide relevant, timely information that can keep travelers safe. For example, clients use our TripSource® platform to quickly reach travelers at different times through the planning and trip cycle.”

BCD and its consulting division Advito can provide advice and guidance on writing policies and  engaging with travelers.

Communicate with travelers before, during and after trips. TripSource Messaging ensures travelers stay informed and engaged with risk alerts, flight alerts, emergency response notifications, policy information and trip reminders.

Use traveler engagement to create awareness, influence behavior and increase satisfaction. • Survey travelers to hear from them and use insights to make policy changes.

Policy communication & enforcement 

According to respondents, the most common way to communicate travel policy updates is through the  company intranet, followed by direct mailing. A third share updates in the online booking tool (OBT) or during employee training. BCD suggests introducing the travel policy during employee onboarding as it’s mutually beneficial. It builds transparency, helps new hires feel informed, and fosters a culture of  preparedness and responsibility.

While more than half of travel buyers view their travel policy as very or extremely effective, only a third  are as confident in their policy communication. Almost half rate their policy communication as  moderately effective, reflecting the common challenge of educating travelers about the policy.

The most frequently used ways of enforcing travel policies include:

Highlighting policy-compliant travel options in the OBT

Performing an audit of travel expenses

Regularly communicating travel policy changes via multiple channels

“We know from experience that one of the most effective ways to communicate with travelers and  influence their behavior is to put relevant messaging directly in the booking path. It not only results in  increased compliance, but also leads to a more personalized and dynamic shopping experience for  the traveler,” said Miller. “Advito’s Engage team uses merchandising in our clients’ OBTs to drive policy education when and where it matters the most – right when they are making a purchase decision.”

Cost-control policies 

More than half of travel buyers report having reduced their travel budget in the past few years. At the same time, almost all introduced certain cost-control measures. The most popular measures are directed at reducing travel volume: encouraging online meetings, decreasing non-essential travel, encouraging fewer but longer trips, and limiting the number of employees on one trip. Other measures include using tools to lower the cost of a trip (e.g. price assurance), strict expense control, booking lower classes of air travel, and encouraging the use of public transportation instead of taxis.

Travel policy updates 

In addition to travel management, various stakeholders are involved in creating and updating travel policies including finance, HR, procurement, security and the executive board. Most respondents updated their travel policy within the past year.

Companies should update their travel policies regularly to address the changing needs of travelers  and the industry. A strong travel policy provides a consistent, safe, managed and cost-controlled framework that leads to wise travel decisions.

Trends shaping policy

Almost two-thirds of travel buyers expect sustainability (along with safety and security) to have the strongest impact on corporate travel policies in the upcoming years. Other trends of influence are technology, NDC, traveler wellbeing and new traveler needs. Meanwhile, DE&I is at the bottom of the list along with bleisure. Both are relevant but are not expected to considerably change travel policies.

Although traveler wellbeing has dropped slightly in importance, companies should be aware that business travel can be exhausting and influence travelers’ wellbeing and happiness. In today’s struggle for talent, accommodating travelers’ wellbeing can have a positive impact on employee retention. BCD helps clients adapt their travel policies, communicate with travelers, and provide the right traveler  tools, which ultimately benefit traveler wellbeing.

 

 

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