A modern wanderer: Unsplash+ Image Credit
Hotels that cater to modern nomads and remote workers maintain optimism despite international backtracking regarding remote work practices. They suggest a new standard that has been characterized by the growth of business owners, independent contractors, and commercial retreats. Following the rebranding of Selina to Socialtel, kindness brands have entered a new cycle with an emphasis on digital nomads and rural workers. Despite the changing business environment, many of these companies continue to be optimistic and see potential in the changing job patterns. Selina, a company that targeted millennial and Gen Z travellers looking to” be, journey, and work abroad indefinitely,” had economic issues following its public listing, which led to its debts in July 2024. Selina was later purchased by Singapore’s Collective Hospitality in August of that year, acquiring the majority of its working companies. Membership-based kindness company Outsite, which targets a similar business, plans to grow despite the change in remote function policies. Emmanuel Guisset, the founder and CEO of Outsite, noted that there is becoming more popular with businesses and independent contractors as their services are available despite the lower demand from the company’s employees. By developing a new account model using a” customized list” approach, similar to the one employed by Design Hotels, Guisset intends to expand Outsite’s reach to Africa and Asia. The rise in “return to business stipulates,” as Business Travel News Europe noted in its 2025 Hotlist, highlights the transition to a new standard in rural job. A survey conducted by FM: Systems in the annual 2025 Inside the Workplace Report revealed a significant decrease in the percentage of businesses that allowed employees to work less than three days a week at the office, down from 17 % the year before to just 8 % in 2025. Additionally, according to the report, office attendance has stabilized: 57 % of employers now require in-office work five days a week, up from 48 % the previous year. According to Maxime Eduardo, co-founder of European startup Naboo, which specializes in corporate retreats, a new pattern has been established, with consumers reducing remote work as much as they can. Despite this, Naboo lately received Series A funding worth$ 20 million, which speaks to the strength of the corporate retreat business. Similar to J. P. Morgan CEO Jamie Dimon, who earlier in the year suggested that younger people were suffering politically as a result of hybrid and remote work provisions, which makes the need for corporate resorts. There is still a powerful need for accommodating remote workers despite the cancellation of many businesses’ fully remote labor laws. According to Guisset, businesses are increasingly offering remote job as a benefit to their employees by making use of off-site properties for commercial retreats. Additionally, Claudia Gualdi, prospect of Riskline’s go intelligence information group, noted that startups and smaller businesses are more flexi-takers about embracing remote working arrangements. As the demand for working in offices increases, James Tomlin, co-founder and CEO of VisaDoc, predicts an increase in short-term business vacation trips that will call for visas for these smaller businesses. He noted a significant rise in small and medium-sized businesses realizing they may employ personnel abroad, giving them access to cost-effective labour and in-demand abilities outside of their house countries. Sally Bunnell, founder and CEO of travel website NaviSavi, does not believe that the closing of Selina’s Remote Time division, which ran “work from somewhere” programs for online nomads, is a sign that there is less interest in the digital nomad lifestyle. She noted that some individuals prefer to change careers and live off their nomadic lifestyle rather than work from home. Organizations like WiFi Tribe are gaining new members. Larger companies may be reducing flexible work policies, but it’s likely that the next wave of digital nomad hospitality will be shaped by growing demand for corporate retreats and remote-first businesses. More information is available at PhocusWire.
